The German market mass for flowers and plants will exceed the 10 billion grade for the first fourth dimension * . This has been reported in the powder magazine of the German Flower Wholesale and Import Trade ( BGI ) that has been published of late . " With a substantial increase of more than 9 % liken to 2020 , which already exit well , a market place bulk of 10.3 billion euro ( at retail prices ) will be reached . "
- according to AMI , which estimation are free-base on the first nine months of 2021 .
securities industry grows significantly in 2021
Across all product section , the market benefit from increase consumer spending . However , this evolution was not book - induce everywhere ; prices turn out significantly for some production groups . All this could lead to the assumption that it was a honest twelvemonth all round . However , the high expending is potential to have been at least at the same level - as in 2020 . The increased costs , regional lockdowns , change deal routes and other influencing factors are also potential to have led to a achromatic outcome for many companionship , at least on balance .
The composition of the market .
at last , however , both the weather and the conduct ofGerman consumers had a positive consequence on the industry . Fordespite the rainy yr in parts of the country , a lot of outdoorplants were buy , and in contrast to previous year , the heatwave did not happen .
In 2021 everyone is a winnerIf we take the growth of the grocery as a whole as an average , the market segments can be divided into large and little winners , because all areas developed positively . Even blossom indoor plant , which are the least profitable , were capable to outperform the old year‘s result by more than 4 % . Big winners in 2021 were the green indoor plant . The growth section in the cosmetic works sector grew by 13 % to EUR charge per unit of 15 % outperformed all others . However , the quaternary twenty-five percent has become increasingly important in recent twelvemonth .
It remain to be seen whether spending in the quaternary quarter can be increase above norm . With regard to the current development of the pandemic ( and if there is no renewed lockdown ) , the „ cocooning force “ could well lead to even greater impulse for this submarket . “ Cocooning “ mean retreating into the privacy of one‘s own menage . evidently , the consumer‘s desire for an attractive surround , which also include flowers and plants , is growing in this context . Flowering indoor plants were carry along by the course , whereby it is noticeable that above all plant sold well where customers do not distinguish clearly between blossoming and immature indoor industrial plant . widget also continues to boom for the interior . constitute arena broke all phonograph recording . At the same time , there are currently reports of some indoor plants for which the supply of little mickle size may become scarce , as they arepredominantly marketed in arena .
market place development for flowers and decorative plant in Germany - individual and institutional consumption .
criminal record time value for per capita expenditureThe market increment is also impressive when looking at expenditure per dweller of Germany . After the per capita expenditure level had been constantly below 110 euro for years , the pandemic age bring about an increase to 124 euro .
This and more were gift in the powder store Close to Green’of BGI . Additionally , they Close to Green , they also report on movement , credentials , credit card and promotional material , Fairtrade and corporate duty .
dawn here to learn the complete report .
