" The first week of the lockdown was horrible with orders being cancelled everywhere " , says UK plug and lining producer Neil Alcock of Seiont Nurseries . However , as internet sales skyrocketed and van deliveries started up , they were able-bodied to gain back gross sales . " All in all , April has been very dependable for us and even though we are still behind in sales compare to last year , the COVID-19 crisis made our business sector stronger and will enable us to grow next class . The market has changed constantly and with our new site , we will be capable to meet the consumer ’s ' online needs ' . "
Orders from growers cancelledSeiont Nurseries supply plugs and line drive to cultivator across the UK and Europe , but when the COVID-19 crisis kicked in , orders check and were cancelled . " It was terrible and I thought we would finish the time of year like this . "
output situation Seiont Nurseries in Caernarfon
Mail order and on-line retail sales increasingHowever , demand picked up as online sales start to increase . For many years , Seiont Nurseries has been provide to post order companies and online retail , and as the garden center had to close their door , many people turned to the internet . " Many of our cancel orders , we could now sell on the internet . "
" Our easitrim is making light work of these Salvia today ! 2 Man 5 minutes to cut 4000 P9 " Posted onNeil Alcock ’s Twitter pageon May 27
fresh customer - van deliveriesOn top of increasing their sales on their existing channels , they also inflate their client base . " We visualize more new wave delivery arising , which were asking for our products . For them , we supply dissimilar assembling . "
Own website - LoveGardeningDirect.comIn the thick of the pandemic , they ’ve have also launched their own website with their parent company , Lovania . With this website , www.lovegardeningdirect.com , they tender aggregation of fern , perennials and shrub , and they have also launched a pick terrace / balcony appeal which is likely very democratic with consumers who know in city .
But how was it possible to get this all done in such a shortsighted prison term ? " We already had it in the provision two to three years ago . We had the internet site already built but we never lead online . Since the online sales started to increase , we opine it would be the correct metre to go found it and within a week , we were on-line . " Alcock is very pleased so far . " We work on new products and on this website , multitude can corrupt the latest varieties and they seem to care it very much . "
One of their products : Peat devoid Cosmos Blackforest
exportation picking upSince last week , Seiont Nurseries has started to export again . " We place out shipments to Italy , France and the Netherlands . Fortunately , we have our gross work force back , so we can prepare all shipments for the agriculturalist in these countries . " National shipments to the agriculturalist in the UK , however , have not pick up yet . " Garden centers open up their door just two weeks ago , so I expect the ordination to come in next week or so . "
mart changed for goodAccording to Alcock , the pandemic and the lockdown changed the market place for well . " I call up , in the future , people will be more conservative when go out and I imagine online sales will remain higher than late years . "
" It made us stronger"For Seiont Nurseries , the last couple of month , and particularly just after the lockdown , have been hectic . " We had to quickly conform , and fortunately , as we are not such a big company ( producing 1.5 million plants a year ) , we were capable to do that . I think , the entire post made our clientele stronger and by adapting to all changes , we ’ve increased sales in unexampled and existing markets . This year , we expect to be more or less down compared to last year , but when looking at what we ’ve attain this year , there is no doubt that next year will be much good . "
For more informationSeiont NurseriesNeil AlcockEmail:[email protected]www.seiontnurseries.com
